Shopify Custom Pixel (FREE)

Don't have a Shopify custom pixel lying around?

Use mine to generate a datalayer for Google Tag Manager.

It tracks 𝘣𝘦𝘨𝘪𝘯_𝘤𝘩𝘦𝘤𝘬𝘰𝘶𝘵 + 𝘢𝘥𝘥_𝘴𝘩𝘪𝘱𝘱𝘪𝘯𝘨_𝘪𝘯𝘧𝘰 + 𝘢𝘥𝘥_𝘱𝘢𝘺𝘮𝘦𝘯𝘵_𝘪𝘯𝘧𝘰 + 𝘱𝘶𝘳𝘤𝘩𝘢𝘴𝘦.

And contains everything you need to set up:

→ Advanced Matching,
→ Server-side Tagging,
→ Dynamic Remarketing,
→ Enhanced Conversions,
→ Conversions with Cart Data.

I've created a doc with code + instructions.

(These are part of the Shopify Tracking Setup product I sell - 700+ marketers are using this already.)

P.S. Keep in mind that Shopify Custom Pixel code works with sandboxed JavaScript - which means that you won't be able to debug the Custom Pixel implementation using the GTM preview mode. Instead, use browser logging to check whether your GTM setup works.